As the world turns its attention to Paris for a summer of sports, OMODA & JAECOO will showcase their new OMODA 5, OMODA E5, and JAECOO J7 models in a dynamic celebration of athleticism and adventure. The brands will undergo a thrilling 5,000-kilometer road trip through four countries kicking off their European expansion in style.
Brand ambassadors from Spain, the UK, Italy, and Poland will join the vehicles on their epic road trip across the continent. The finish line for the trip across the continent will be gathering Paris where they will participate in the European pop-up debut!
The Road Trip
The four-country tour will kick off from OMODA & JAECOO city showrooms in each participating nation. The Spanish leg will hold a special significance as it commences with a grand departure ceremony at the brand’s inaugural European car manufacturing plant.
As the tour progresses towards Paris, participants will journey through diverse landscapes, immersing themselves in rich histories, local traditions, culinary delights, and sporting cultures. These unforgettable experiences will be captured and shared by both influencers and the brands themselves.
The Line-Up
The tour lineup features a trio of stylish SUVs, each with a distinct character. The intelligent, electric OMODA E5 showcases the brand’s commitment to clean energy, while the trendy OMODA 5 embodies fashion and individuality.
The high-performance JAECOO J7, making its European road debut, epitomizes adventure and off-road capability. All vehicles will sport custom sporty wraps. This event will also serve as the first extensive road test for the entire OMODA and JAECOO range.
The first OMODA & JAECOO European pop-up store
Following the exhilarating brand event, OMODA & JAECOO will unveil its first European pop-up store. This immersive space will showcase the latest models and trends, blending sportsmanship with the brand’s essence. Visitors from around the world will have the opportunity to experience the brands firsthand.
Shawn Xu, Global CEO of OMODA & JAECOO, stated, “This tour signifies a major milestone in our European journey. Demonstrating our strong manufacturing capabilities and unwavering dedication to global quality standards. In just four months since entering the market, we’ve established our inaugural European factory in Spain and expanded our dealer network to nearly 100 locations.”
About OMODA & JAECOO
OMODA is a dynamic brand committed to design, intelligence, and environmental responsibility. The name embodies life and vitality, with “O” symbolizing oxygen, the essence of life. “MODA” reflects modern fashion trends while embracing a sustainable lifestyle. Targeting a spirited new generation, OMODA offers forward-thinking vehicles like the OMODA 5, designed to appeal to global consumers.
JAECOO, a fresh face in the European off-road market, combines the thrill of hunting with urban cool. The brand is dedicated to innovation and performance, delivering exceptional safety and intelligent technology for the urban adventurer. Drawing on global expertise, JAECOO aims to redefine the urban off-road segment.
Together, OMODA and JAECOO represent the fastest-growing automotive brands worldwide, with over 260,000 vehicles sold to date. If you want to stay up to date about all things OMODA and JAECOO follow your local Vospers OMODA & JAECOO Facebook page in Plymouth, Exeter or St Austell.